What we collect,
and what we don't.
Patients reading AfterLoss Atlas are often in a deeply personal moment — facing decisions about their body after major weight loss. Here's exactly what the site sees, what we store, and what we refuse to do with it.
Important: not a medical provider, not HIPAA-covered
AfterLoss Atlas is an editorial publication, not a medical provider, not a covered entity under HIPAA. We do not collect, store, or transmit Protected Health Information (PHI). Do not transmit medical records, lab results, prescription information, or any other clinical detail to AfterLoss editorial channels. If a clinical question requires that level of detail, it requires an in-person consult with a board-certified surgeon — not an editorial site.
What we collect on the public site
Standard analytics: page views, referrers, device type, rough geography (state-level only). We do not set third-party advertising cookies. We do not build cross-site behavioral profiles. We do not retarget you across the open web after you visit.
What we collect if you contact us
If you submit a form — newsletter signup, corrections email, or editorial feedback — we collect only what’s needed to answer your question: your name, email, and a brief description of what you wrote in about. We store these for as long as we’re actively in contact with you, then delete on a 12-month rolling cycle.
We explicitly do not ask for, and do not want, weight, BMI, body measurements, prescription history, or any other clinical detail. That information belongs in your in-person surgeon consult — never in a message to an editorial site.
What we never do
We do not sell your information. AfterLoss does not run a surgeon referral service, so your details are never shared with surgeons who would chase you with phone calls — the “lead-spam” pattern. We do not pass your details to compounding pharmacies, telehealth brands, or supplement-marketers. We do not add you to general marketing lists unless you explicitly opt in.
No surgeon referrals
AfterLoss Atlas does not operate a surgeon directory, referral service, or lead-routing program. Your inquiries and newsletter signups are never routed or sold to surgeons, and AfterLoss earns nothing from any surgeon. The site is editorial guidance — any surgeon you consult, you find and verify independently.
Apex pixel
AfterLoss Atlas uses the Apex first-touch attribution pixel (apex.isimplifyme.com) to capture page-of-arrival when a user later submits a form. This pixel does not set advertising cookies and is not shared with ad networks. Its purpose is to ensure the right editorial follow-up team sees what page brought you in.
Your rights
You can request deletion of your data at any time by emailing [email protected]. If you are a California or EU resident, standard CCPA/GDPR rights apply — right to access, right to deletion, right to object, right to data portability.
Children
AfterLoss Atlas is not directed at children under 13 and does not knowingly collect data from children. If you believe a minor has submitted information, email [email protected] and we will delete it.
Changes to this policy
We date every change at the bottom of this page. Material changes get an email to anyone with an active contact thread at the time.
Last updated: 2026-05-02